About Us

Launched in 2008, The Hellers is a fashion line that is designed and produced locally in Tel Aviv.

The Hellers' mission is to produce timeless, expertly tailored pieces that can be worn yearlong. Each style is produced in a limited edition run and uses fabrics sourced from only the highest quality vendors around the world, or digital textile designs that we produce ourselves.

The Hellers is comprised of siblings Dania and Yoram Heller, who are based out of Tel Aviv and Los Angeles.

Dania, born and raised in Santa Monica, California, holds an art history degree from Barnard College. She also holds a degree in fashion from Shenkar College in Israel. In addition to designing the line, Dania shot many of the lookbooks (and a lot more) with her Holga.

Yoram, a graduate of New York University, currently lives in LA. Yoram leads a double life as Dania's consigliere and a Cloud computing executive.

The Hellers debuted a namesake e-shop in January of 2011.